MMasters in Business
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19 March 2025

Team Favorite At the Money: The Tech Behind a Crypto Future

1Frameworks
9Insights

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Frameworks in this episode

Insights & moments

The myth-busts, hot takes, explainers, and tools worth keeping.

Myth Buster· 3

Myth Buster06:42

Modern Crypto Custody Is Not Just a Password on a Lost Drive

Early Bitcoin losses reflected an era when coins were worth very little and owners treated them casually. Hogan says most contemporary investors can instead rely on regulated qualified custodians, insurance, dedicated security teams, and established operating records.

  • Early owners had little financial incentive to protect low-value coins
  • Professional custodians now secure many crypto holdings
  • Qualified providers can carry insurance
  • Institutional custody has developed a strong track record

“But the technology has improved exponentially.”

Matt Hogan · 07:50

“And the track record for those qualified custodians is sterling.”

Matt Hogan · 08:11
#custody#security#bitcoin#institutional crypto
Myth Buster10:00

Crypto Skepticism Often Anchors on Outdated Scandals

Hogan argues that many critics still evaluate crypto through their first negative exposure, such as FTX, Mt. Gox, or Silk Road. That psychological anchor can keep them from incorporating newer evidence about adoption, infrastructure, and illicit-use rates.

  • First impressions strongly shape later crypto judgments
  • Scandals created durable negative anchors
  • Some criticisms rely on data from earlier market eras
  • Current evidence should replace assumptions formed years ago

“I think many of them are anchored on the first time they heard about bitcoin”

Matt Hogan · 10:19

“many of the skeptics don't evaluate where the data is today”

Matt Hogan · 11:01
#skepticism#anchoring#ftx#behavioral finance
Myth Buster11:11

Crypto Advocates Mistake Price Momentum for Manifest Destiny

The bullish camp can overestimate how predictable future appreciation is and underestimate market efficiency. Hogan emphasizes that regulatory, technological, and adoption risks remain real, so million-dollar forecasts should not be treated as inevitable outcomes.

  • Past gains do not guarantee future appreciation
  • Markets may already incorporate widely known information
  • Regulatory and technological risks remain material
  • Extreme targets can obscure uncertainty

“Just because bitcoin has gone up in the past and crypto has gone up in the past, does not guarantee that it will go up…”

Matt Hogan · 11:39

“there's probably just too much sort of assumption that there is a manifest destiny of bitcoin going to a million.”

Matt Hogan · 12:01
#risk#market efficiency#price forecasts#crypto advocacy

Hot Take· 1

Hot Take04:45

Crypto May Be at Its Mid-1990s Internet Moment

The conversation frames crypto as an emerging infrastructure layer whose applications are only beginning to reach public awareness. Polymarket is offered as an example of a consumer-facing product powered by crypto even when users and media focus on the application rather than its underlying technology.

  • Crypto adoption is compared with the Internet before mass adoption
  • Early breakout applications are becoming visible
  • Polymarket demonstrated a crypto-native prediction market
  • Users may adopt crypto-powered apps without recognizing the infrastructure

“That was a crypto app. It could only be built on crypto.”

Matt Hogan · 05:12

“We're starting to see a few examples.”

Matt Hogan · 05:21
#internet analogy#polymarket#adoption#prediction markets

Explainer· 4

Explainer01:00

Bitcoin Is Digital Money; Ethereum Is Programmable Public Compute

Hogan distinguishes the two leading crypto assets by their core functions. Bitcoin enables digital wealth storage without dependence on a government or bank, while Ethereum supports programmable money, computation, smart contracts, stablecoins, and applications.

  • Bitcoin functions as decentralized digital money
  • Blockchain enables wealth storage without a bank or government
  • Ethereum makes money and computation programmable
  • Developers can build smart contracts and applications on Ethereum

“Bitcoin is a crypto asset.”

Matt Hogan · 01:12

“you can think of bitcoin as digital money Ethereum as sort of public compute and programmable money”

Matt Hogan · 02:03
#bitcoin#ethereum#blockchain#smart contracts
Explainer02:11

Smart Contracts Could Automate Resale Royalties for Creators

Programmable contracts can attach revenue-sharing rules to tickets or artwork after the initial sale. That could let performers and artists participate automatically in downstream resale value while reducing the incentives available to scalpers.

  • Ticket contracts could share resale proceeds with performers
  • Art contracts could preserve downstream creator royalties
  • Blockchain makes payment conditions programmable
  • Automated rules can change incentives in secondary markets

“Crypto enables frictionless, programmable money.”

Matt Hogan · 03:10

“this idea of attaching revenue streams downstream from it is something that you can do easily in the blockchain setting.”

Matt Hogan · 03:30
#smart contracts#creator economy#ticketing#royalties
Explainer03:38

Two Bottlenecks Delayed Mainstream Crypto Applications

Hogan attributes slow commercial adoption to regulatory hostility and blockchains that were previously slow and expensive. He argues that improving regulation and higher-performance, lower-cost networks now create conditions for a wave of mainstream applications.

  • Regulatory uncertainty discouraged mainstream corporations
  • Early blockchains were slow and costly
  • Network performance has improved substantially
  • A more positive regulatory environment could accelerate adoption

“there are two reasons for that.”

Matt Hogan · 03:47

“we've gone through in blockchains what we went through going from dial up to broadband Internet.”

Matt Hogan · 04:18
#regulation#scalability#adoption#blockchain
Explainer05:41

Stablecoins Put Dollar Access on Any Smartphone

Stablecoins are described as money-market-like dollar instruments operating on blockchains. They give people in inflationary economies access to dollars and enable faster cross-border business payments in regions where conventional banking access is limited.

  • Stablecoins provide blockchain-based access to dollars
  • A smartphone can become a gateway to dollar-denominated value
  • People facing high local inflation gain an alternative store of value
  • Businesses can use stablecoins for cross-border payments

“A stable coin is a money market fund, but on a blockchain.”

Matt Hogan · 05:44

“Stable coins make that instantly accessible globally”

Matt Hogan · 06:31
#stablecoins#dollar access#payments#inflation

Takeaway· 1

Takeaway13:27

A Crypto Allocation Should Be Small Enough to Survive the Bubble

The closing advice is to treat Bitcoin and Ethereum as emerging technologies rather than invitations to concentrate a portfolio. A modest allocation may offer exposure to adoption, but investors should avoid oversized positions and speculative excitement that could create intolerable losses.

  • Pay attention to Bitcoin and Ethereum as emerging technologies
  • Do not confuse adoption potential with permission to concentrate
  • Use only a limited portfolio allocation
  • Avoid being pulled into bubble-driven behavior

“It doesn't mean that you outsize your position.”

Barry Ridolts · 13:40

“You just don't want to go hog wild and get sucked into the bubble mentality.”

Barry Ridolts · 14:14
#asset allocation#portfolio risk#bitcoin etf#responsible investing