MMasters in Business
← All episodes
John Doerr03 December 2021

John Doerr on Sustainable Investments (Podcast)

2Frameworks
12Insights

Listen

Frameworks in this episode

Insights & moments

The myth-busts, hot takes, explainers, and tools worth keeping.

Myth Buster· 1

Myth Buster48:49

Why Doerr Calls Climate Investing a Boom, Not a Bubble

Doerr compares current investment to earlier infrastructure booms such as railroads and automobiles. Overinvestment means many companies will fail, but it can also produce employment, rapid innovation, and durable infrastructure.

  • High capital flows do not automatically indicate a speculative bubble
  • Historical technology booms included overinvestment
  • Booms accelerate employment and innovation
  • A sector can transform society even when many participating companies fail

“I see it very differently. I think it's a boom.”

John Doerr · 49:06

“we saw booms which lead to full employment, over investment, rapid innovation.”

John Doerr · 49:16
#venture capital#market cycles#climate tech#innovation

Hot Take· 2

Hot Take37:50

Climate Technology Is the Mother of All Markets

Doerr argues that decarbonization is a commercial transformation rather than merely a charitable project. Tesla demonstrates how climate technology can generate enormous enterprise value while forcing established competitors to accelerate their own transition.

  • Tesla created value for customers, shareholders, country, and planet
  • Competitive pressure accelerated the wider automobile industry's shift
  • Battery demand alone represents a vast recurring market
  • Existing planetary infrastructure must be rebuilt

“I like to say, the mother of all markets. It's a monster market.”

John Doerr · 39:24

“we must recreate all the infrastructure that we use to power our planet.”

John Doerr · 39:42
#climate markets#tesla#infrastructure#investment
Hot Take39:53

Bitcoin May Stay, but Dirty Bitcoin Cannot

Doerr accepts that Bitcoin is likely to persist while rejecting its current energy model as unsustainable. He predicts regulation or market pressure will force mining toward cleaner electricity.

  • Bitcoin consumes electricity at national scale
  • Its current electricity consumption is unsustainable
  • The asset can persist only with cleaner energy inputs
  • Regulation may force the transition if markets do not

“It's electricity consumption is not sustainable.”

John Doerr · 40:11

“Bitcoin, I believe is here to stay, but it it's we can't peel it through dirty electricity.”

John Doerr · 40:35
#bitcoin#cryptocurrency#energy#regulation

Explainer· 3

Explainer28:53

Why Doubling Battery Density Can Transform an Entire Vehicle

Battery energy density measures how much energy a battery supplies for each pound of weight. Because batteries are both expensive and heavy, improving density reduces the mass a vehicle must move and can create system-wide gains larger than the battery improvement alone.

  • Energy density links stored energy to battery weight
  • The battery is a major source of vehicle cost and mass
  • Moving battery weight consumes additional energy
  • Doubling density may create a three- or fourfold system improvement

“The energy density of a battery is how much energy you'll get out of it for a pound of weight of a battery.”

John Doerr · 29:29

“if you double the energy density of a battery, you can get a three or four times systems improvement in the vehicle itself.”

John Doerr · 29:52
#batteries#electric vehicles#energy density#innovation
Explainer40:44

Why Concrete Is Harder to Decarbonize Than Plastic

Concrete production intrinsically generates emissions, making it one of the hardest industrial materials to decarbonize. Energy reductions and carbon-absorbing formulations can help, while single-use plastics have a more direct path through bans and replacement with compostable, recyclable materials.

  • Concrete chemistry makes some emissions difficult to avoid
  • Lower-energy production can reduce concrete's footprint
  • Some formulations can absorb carbon dioxide
  • Single-use plastics can be banned and replaced

“Concrete is probably the hardest problem of all because in the production of the concrete you almost must create carbon emissions.”

John Doerr · 41:06

“replace plastics with compostable materials that can be recycled.”

John Doerr · 41:44
#concrete#plastics#materials science#industry
Explainer42:03

The Trillion-Dollar Barrier to Direct Air Capture

Direct air capture acts like a mechanical tree by extracting carbon dioxide from ambient air. The process works at small scale but consumes substantial electricity, and current per-ton costs make removing gigatons economically daunting.

  • Some stubborn emissions will require removal rather than avoidance
  • Nature-based removal includes expanding kelp forests
  • Direct air capture mechanically extracts atmospheric carbon dioxide
  • Electricity use and per-ton cost prevent affordable gigaton-scale deployment

“Think of them as kind of mechanical trees”

John Doerr · 43:14

“this technology works today, but only at small scale.”

John Doerr · 43:18
#carbon removal#direct air capture#climate tech#economics

Story· 4

Story03:04

How Intel Prepared John Doerr for Venture Capital

Doerr arrived in Silicon Valley hoping to start a company but was told by venture capitalists to gain real operating experience. His years at Intel exposed him to the newly invented microprocessor and the practical work of bringing a transformative technology into many industries.

  • Doerr initially failed to secure a venture-capital position
  • A cold introduction directed him toward Intel
  • He helped expand microprocessor use across diverse applications
  • Operating experience preceded his investing career

“I came to Silicon Valley with no job, no place to live in incidentally, no girlfriend.”

John Doerr · 03:04

“it was all because I've wanted to be part of new, rapidly growing companies.”

John Doerr · 05:09
#intel#venture capital#career#technology
Story17:11

Why Kleiner Perkins Chose Fisker Instead of Tesla

Kleiner Perkins backed Fisker when both Fisker and Tesla planned to enter the electric-vehicle market with expensive cars before lowering costs. Fisker's experienced automotive designer and polished product looked safer, while Elon Musk lacked industry experience and wanted to reinvent the vehicle as a software-driven machine.

  • Fisker and Tesla initially appeared to have similar market strategies
  • Fisker offered conventional automotive experience and strong design
  • Tesla proposed a more radical software-centered reinvention
  • The apparently safer choice became the losing investment

“the standout in that space is the bad decision we made to invest in Fisker instead of in Tesla.”

John Doerr · 17:11

“We made the wrong call, and the rest is history.”

John Doerr · 18:16
#tesla#fisker#investing#electric vehicles
Story19:18

A Near-Disastrous Climate Fund Became Worth $3 Billion

Kleiner Perkins invested roughly a billion dollars across about seventy climate ventures when the field was difficult and sparsely funded. Most ventures failed and the portfolio nearly collapsed, but continued support for survivors including Beyond Meat, Enphase, and Nest eventually produced substantial value.

  • The firm invested across three climate-focused funds
  • Most of approximately seventy ventures failed
  • The investors continued supporting surviving entrepreneurs
  • Successful companies lifted the portfolio's value to about $3 billion

“over three funds invested a third up to a half of the funds total about a billion dollars in some seventy climate ventures, most of…”

John Doerr · 20:11

“we almost lost all of our investments. But we stood by these entrepreneurs”

John Doerr · 20:29
#climate tech#venture capital#beyond meat#investing
Story51:33

How a Small Team Verified a Data-Heavy Climate Book

Doerr's team interviewed one hundred leaders across policy, research, modeling, and activism before selecting thirty-five stories. A small research and writing staff then verified roughly one thousand data points and documented them in extensive notes.

  • Research drew from one hundred domain leaders
  • The final narrative selected thirty-five stories
  • Approximately one thousand data points required verification
  • A three- or four-person team handled research and writing

“We talked to a hundred different leaders in in the field policymakers, researchers, modelers, activists”

John Doerr · 51:40

“we ended up with a thousand different data points we needed to verify”

John Doerr · 51:56
#research#writing#climate#books

Takeaway· 2

Takeaway10:09

What Amazon and Google Had in Common Early

Doerr identifies exceptional founders, strong management teams, urgency, and large disruptable markets as shared traits behind Amazon and Google's growth. Neither company's eventual scale was obvious, but both founders expressed unusually expansive ambitions.

  • Exceptional founders anchored both companies
  • Strong teams paired ambition with execution
  • Both targeted large markets capable of disruption
  • Founder ambition exceeded investors' early forecasts

“They both what they both have in common is exceptional founders and really strong management teams who have a sense of urgency”

John Doerr · 10:38

“we're going to get big fast.”

Jeff Bezos, quoted by John Doerr · 11:38
#amazon#google#founders#startups
Takeaway55:45

Aspiring Venture Capitalists Should Operate First

Doerr advises graduates to work inside a genuine growing technology company before becoming investors. The operational experience sharpens practical skills and makes future advice to entrepreneurs more credible and useful.

  • Gain firsthand entrepreneurial or operating experience
  • Choose a real growing technology company
  • Develop skills through practical business challenges
  • Use operating knowledge to help founders execute

“go get a real job in a real growing tech company and sharpen your skills in the real hard world of business knocks”

John Doerr · 56:00

“in the end, it's it's more than large markets, It's more than than compelling technologies. It's teams who know how to execute well”

John Doerr · 56:40
#venture capital#career advice#entrepreneurship#teams