MMasters in Business
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02 October 2024

At the Money: Finding Overlooked Private Investments

3Frameworks
6Insights

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Insights & moments

The myth-busts, hot takes, explainers, and tools worth keeping.

Explainer· 2

Explainer01:46

Why Venture Opportunity Extends Beyond the Three Biggest Hubs

Darabi argues that seed-stage investing remains fragmented even though most venture funding is concentrated in California, New York, and Massachusetts. She points to immigrant and international founders behind major technology companies as evidence that exceptional entrepreneurial talent is geographically and demographically dispersed.

  • Most venture funding is concentrated in three US states
  • Seed-stage unicorn investing remains fragmented across funds
  • Major technology companies have been founded by immigrants and international entrepreneurs
  • Founder background can be a source of overlooked opportunity

“The TLDR of that insightful research is that seed stage investing remains completely fragmented.”

Sarria Darabi · 02:04

“And by the way, one quarter of US billion dollar startups have a founder who came here as a student.”

Sarria Darabi · 02:17
#venture capital#founders#immigration#geography
Explainer07:00

Why College Campuses Give Startup Founders an Early Advantage

The college-founder cliché has some empirical basis because campuses provide concentrated talent, relatively inexpensive help, time, and space to explore problems. The larger opportunity may be to reproduce the capital-access machinery of elite institutions across many more strong universities.

  • Campuses concentrate skilled potential collaborators
  • Student founders may access lower-cost talent and greater freedom
  • Demo days bring venture investors directly to founders
  • Many capable universities lack Harvard-level capital access

“you do have better odds if you're starting a business on a college campus as an example, because it gives you access to incredible talent,…”

Sarria Darabi · 07:09

“But why doesn't every university in the United States have a similarly run program.”

Sarria Darabi · 07:39
#universities#entrepreneurship#talent#startup ecosystems

Story· 3

Story09:16

How One Zip Code Gave a Women's Health Startup a Cost Advantage

TMV-backed Millie opened its first high-risk pregnancy clinic in Berkeley rather than nearby San Francisco. Darabi says the neighboring location offered materially lower operating costs while retaining access to the broader Bay Area ecosystem.

  • Millie provides healthcare for women with high-risk pregnancies
  • Its first clinic opened in Berkeley
  • Nearby San Francisco carried much higher operating costs
  • Overlooked opportunities can exist close to famous hubs

“their first clinic was opened in Berkeley for the very fact that it's less expensive to operate a business there, one zip code away from…”

Sarria Darabi · 09:28
#healthcare#berkeley#operating costs#startups
Story10:32

The Casper Investment That Began with Free Beer at a Concert

Darabi met Casper's founders while they displayed mattresses at a Williamsburg concert and offered free beer to attendees who tried them. Their conversation led to term sheets the next day, and she later sold her shares during the Series D at what she describes as the company's peak valuation.

  • The founders demonstrated mattresses at a live concert
  • A casual conversation quickly became an investment opportunity
  • Darabi decided with about thirty minutes' notice
  • She exited at the Series D peak valuation

“I met the founders at a concert in Williamsburg, I think in Brooklyn, Brooklyn.”

Sarria Darabi · 10:32

“I made a decision with thirty minutes notice, so no diligence.”

Sarria Darabi · 11:06
#casper#investing#founder story#exit timing
Story11:13

The Enterprise Thesis Hidden Inside FIGS Medical Apparel

TMV believed investors would misclassify FIGS as merely a consumer e-commerce company. Its investment memo instead framed the business as an enterprise opportunity serving hospitals and an overlooked workforce, while anticipating expansion into medspas, dental offices, and maritime workplaces.

  • Investors could mistake FIGS for a conventional e-commerce brand
  • TMV viewed hospital sales as an enterprise opportunity
  • The company served nurses with functional medical apparel
  • The original memo anticipated expansion into additional professional settings

“We thought people were going to overlook it because they would assume that it's a consumer business and an e commerce business.”

Sarria Darabi · 11:20

“we saw it more as an enterprise play, selling into hospitals and giving back to a community that's largely overlooked nurses, primarily.”

Sarria Darabi · 11:40
#figs#medical apparel#enterprise#investment thesis

Takeaway· 1

Takeaway12:44

Darabi Reports 172% Realized IRR on Earlier SPVs

Darabi reports a 172% realized internal rate of return across special-purpose vehicles investing in nontraditional founders before she started TMV. She presents the result as evidence that overlooked-founder investing can produce conventional venture-level—or better—returns, while not claiming every investment succeeds.

  • The figure applies to pre-TMV special-purpose vehicles
  • Darabi reports a 172% realized IRR
  • The SPVs focused on nontraditional founders
  • The result is presented collectively rather than for one deal

“Well on SPVs in non traditional founders. Before I started TMV, it's one hundred and seventy two percent realized IRR on those SPVs,”

Sarria Darabi · 12:44
#returns#irr#spv#nontraditional founders