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03 January 2024

At the Money: Contrarian Investing

2Frameworks
6Insights

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Frameworks in this episode

Insights & moments

The myth-busts, hot takes, explainers, and tools worth keeping.

Hot Take· 1

Hot Take06:32

The Investing Business Can Undermine the Investing Profession

The profession of investing aims to generate excess returns, while the business aims to gather assets. When commercial incentives dominate, firms may launch products in already-hot sectors because clients want them, even when long-term return prospects are poor.

  • The profession seeks excess returns
  • The business seeks asset growth
  • Hot markets encourage opportunistic fund launches
  • Commercial success can conflict with client outcomes

“The professions about generating excess returns. The business is about gathering ass”

Michael Mauboussin · 06:53

“sometimes the business becomes dominant”

Michael Mauboussin · 07:03
#asset-management#incentives#funds#career-risk

Explainer· 4

Explainer01:19

Why Rising Prices Make Investors Want to Buy

Asset prices are designed to convey information, but they also influence investor behavior. Rising prices create an urge to buy while falling prices create an urge to sell, making disciplined action against a trend psychologically difficult.

  • Prices act as both signals and social influence
  • Rising markets stimulate buying impulses
  • Falling markets stimulate selling impulses
  • Contrarian action conflicts with natural emotional responses

“Asset prices are meant really to provide us with information, but they often influence us.”

Michael Mauboussin · 01:31

“when things go up, we naturally want to buy, and when things go down, we naturally want to sell”

Michael Mauboussin · 01:41
#behavioral-finance#prices#herding
Explainer03:08

Evolution Made Standing Outside the Group Feel Dangerous

Human cooperation produced substantial evolutionary advantages, so belonging to a group feels safe and powerful. Contrarian behavior runs against that inherited tendency because exclusion historically carried serious danger.

  • Cooperation contributed to human evolutionary success
  • Group membership provides a strong sense of safety
  • Standing outside a group triggers deeply rooted discomfort
  • Independent investing requires resisting an evolved social impulse

“being part of a group is incredibly powerful, and being outside the group is incredibly dangerous.”

Michael Mauboussin · 03:31

“the ability to stand outside the group is actually something that's quite difficult to do just from a fundamental evolutionary point of view.”

Michael Mauboussin · 03:43
#evolution#conformity#psychology
Explainer05:44

Why Contrarian Investing Sounds Like Warfare

Investing language often frames independence through violent or warlike metaphors. These metaphors reflect the conflict and discomfort involved in acting against both social pressure and one's own emotional impulses.

  • Investing borrows heavily from war metaphors
  • War language emphasizes struggle and conflict
  • The language maps onto the discomfort of opposing a crowd
  • Contrarian decisions feel adversarial even without literal conflict

“the war metaphor, which is used quite a bit, actually is all about struggle and all about conflict.”

Michael Mauboussin · 06:09

“for you to be a contrarian, you have to overcome this struggle.”

Michael Mauboussin · 06:15
#language#metaphors#contrarianism
Explainer07:23

Why Conventional Failure Is Safer Than Unconventional Success

Institutional investors face criticism and potential job loss when an independent position underperforms, even temporarily. Conforming reduces personal exposure, but it also makes genuine excess returns harder to achieve.

  • Short-term underperformance can threaten an investor's career
  • Conventional positioning distributes or conceals blame
  • Boards and committees intensify pressure against unconventional decisions
  • Reducing career risk can sacrifice the possibility of excess returns

“no one really loses their job if they're doing what everybody else is doing”

Michael Mauboussin · 07:34

“you're better off just conforming what everybody else is doing because you're not going to put yourself in line for that sort of really painful…”

Michael Mauboussin · 08:37
#career-risk#institutions#keynes#performance

Story· 1

Story04:01

Brain Scans Show Why Defying an Obviously Wrong Group Hurts

Solomon Asch's conformity experiments showed that many people adopted an obviously wrong group answer. A later fMRI replication found that independent participants activated the amygdala, suggesting that resisting conformity requires overcoming a genuine fear response.

  • About three quarters of subjects conformed at least once
  • Roughly one third of responses matched the incorrect group answer
  • Around one quarter of Asch's subjects remained independent
  • Independence activated the brain's fear center in the later study

“about three quarters of people at some point said something like that, and then about a third of the answers were basically conforming answers.”

Michael Mauboussin · 04:36

“for those people remained independent, the part of their brain that lit up was the amygdala.”

Michael Mauboussin · 05:15
#asch-experiment#neuroscience#fear#conformity